北京有礼-颐和园旅游商店

设定“市井文化+建筑符号”为设计语言，接地气、话题性多、流行跟风
契合“民以食为天”-平民美食的产品特质
契合颐和园里的苏州街-皇家对百姓生活的向往
契合北京地域传统文化特色

“Bei Jing You Li”summer palace store is Set "market culture+architectural symbols" as the design language, which is down-to-earth, informative, and trendy
Adapting to the product characteristics of "food is the top priority for the people" - civilian cuisine
Suzhou Street in Accordance with the Summer Palace - Royal Aspiration for People's Lives
Adapting to the traditional cultural characteristics of Beijing's region